https://avelamer.com/blogs/our-journal/living-between-the-water-and-the-everyday 2026-06-23T10:36:26-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/IMG_1088_7e33a6a7-8d4a-41c7-86f3-dec0b0dda1d5.jpg?v=1782056541 Living Between the Water and the Everyday Morning fog over San Francisco Bay near Sausalito https://avelamer.com/blogs/our-journal/the-design-behind-our-logo-and-first-collection 2026-07-02T22:05:24-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/IMG_1276_5427b509-60e4-4eea-bbfc-46dba60f8add.jpg?v=1782107711 The Design Behind our Logo and First Collection Avelamer first collection and the A-flag mark https://avelamer.com/blogs/our-journal/it-started-with-a-lost-hat 2026-07-18T21:41:49-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/IMG_0550.jpg?v=1784436109 It Started with a Lost Hat https://avelamer.com/blogs/our-journal/avelamer-wind-sea-and-where-it-began 2026-06-23T10:36:26-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/IMG_6059_Original_Hero.png?v=1782057085 Wind, Sea, and Where Avelamer Began Wind moving across San Francisco Bay near Sausalito https://avelamer.com/blogs/our-journal/a-quiet-morning-in-sausalito 2026-06-23T10:36:26-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/IMG_0051_HERO_f22a1233-7f1e-4939-8890-9c9595d3e754.jpg?v=1782057430 A Quiet Morning in Sausalito A quiet, foggy morning in Sausalito https://avelamer.com/blogs/our-journal/what-we-reach-for-without-thinking 2026-06-23T10:36:26-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-sausalito-hoodie-ocean-slate-blue-gray-warm-layers-hero-desktop.jpg?v=1782108917 What We Reach for Without Thinking https://avelamer.com/blogs/our-journal/headland-shadow-and-the-darker-side-of-the-headlands 2026-07-02T22:05:24-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/IMG_2545_Banner_23168724-eced-4117-8134-bd9ef5866c56.jpg?v=1782054461 Headland Shadow and the Darker Side of the Headlands The shadowed side of the Marin Headlands above San Francisco Bay https://avelamer.com/blogs/our-journal/layers-for-mornings-at-anchor-on-san-francisco-bay 2026-07-02T22:05:24-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/IMG_0329_banner_93e408fd-517e-47f2-930d-a782582e1e4a.jpg?v=1782024823 Layers for Mornings at Anchor, San Francisco Bay Morning at anchor on San Francisco Bay https://avelamer.com/blogs/our-journal/the-sausalito-hoodie-at-venice-gourmet 2026-06-23T10:36:26-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-venice-cafe-sausalito-lifestyle-blog-hero_c0462aa0-f385-443b-819d-0fd4fc7b3c74.jpg?v=1782024048 The Sausalito Hoodie at Venice Gourmet, Sausalito Venice Gourmet café on Bridgeway in Sausalito https://avelamer.com/blogs/our-journal/the-fog-we-sail-in 2026-06-23T10:36:27-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/IMG_1338_509bad4b-cdb4-4bb3-ac29-6863f5b85746.jpg?v=1782096971 The Fog We Sail In Fog over San Francisco Bay, the environment Avelamer comes from https://avelamer.com/blogs/our-journal/the-sausalito-hoodie-on-san-francisco-bay 2026-06-23T10:36:27-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-sausalito-hoodie-caledonia-cap-journal-hero-human-front.jpg?v=1782103269 The Sausalito Hoodie in Mainsail, on a Friday We Kept for Ourselves Woman wearing an Avelamer Sausalito Hoodie and Caledonia Cap on a boat on San Francisco Bay https://avelamer.com/blogs/our-journal/mainsail-the-lightest-color-in-the-avelamer-palette 2026-07-02T22:05:24-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-sausalito-hoodie-mainsail-off-white-brand-journal-hero_1915a4f0-ca65-4fe6-b892-b39dbce47201.jpg?v=1782022077 Mainsail: The Lightest Color in the Avelamer Palette Avelamer Sausalito Hoodie in Mainsail, an off-white coastal layer https://avelamer.com/blogs/our-journal/a-closer-look-at-the-sausalito-hoodie-in-ocean-slate 2026-07-02T22:05:24-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-sausalito-hoodie-ocean-slate-blue-gray-journal-hero-flat-lay_20677188-2980-4543-a61c-a0db096a18e3.jpg?v=1782022071 A Closer Look at the Sausalito Hoodie in Ocean Slate Avelamer Sausalito Hoodie in Ocean Slate, blue-gray fleece, flat lay https://avelamer.com/blogs/our-journal/a-quiet-morning-in-the-sausalito-hoodie-in-ocean-slate 2026-07-02T22:05:24-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-sausalito-hoodie-ocean-slate-blue-gray-journal-hero-person-front_a5b1e573-8d22-40f1-9128-17dacb17fcd5.jpg?v=1782060035 A Quiet Morning in the Sausalito Hoodie, Ocean Slate Person wearing the Sausalito Hoodie in Ocean Slate by the water https://avelamer.com/blogs/our-journal/why-sausalito-not-generic-coastal 2026-07-02T22:05:24-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-why-sausalito-journal-hero-banner_b19162c8-14ba-47b1-bc64-8ac84a50d4ec.jpg?v=1782059715 Why Sausalito, Not Generic Coastal The Sausalito waterfront on San Francisco Bay https://avelamer.com/blogs/our-journal/fog-at-the-gate-sun-up-north 2026-06-28T21:50:13-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-golden-gate-bridge-day-1-journal_a698bd08-5749-46df-af1f-53990fce70c5.jpg?v=1782708613 Fog at the Gate, Sun Up North Fog spilling through the Golden Gate from inside the Bay, blue sky and a sunlit headland alongside. https://avelamer.com/blogs/our-journal/a-saturday-at-helen-wills 2026-07-07T22:22:35-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-russian-hill-palm-journal_b3a327e8-6d01-4a0f-8222-c5b4444504b2.jpg?v=1783488155 A Saturday at Helen Wills https://avelamer.com/blogs/our-journal/streets-of-sausalito 2026-07-18T22:41:18-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-sausalito-street-to-waterfront-journal-featured-16x9_06bc9e26-8a7d-44e8-bb1c-e147a4af4c59.jpg?v=1784439678 Streets of Sausalito A Sausalito street dropping toward the waterfront, the Bay at the end of it. https://avelamer.com/blogs/our-journal/an-open-door-at-spaulding-marine-center 2026-08-14T07:00:05-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-spaulding-shed-interior-wide-journal_1_9f5d82ae-8866-4ca7-accf-c0a389cd5ee4.jpg?v=1786563771 An Open Door at Spaulding Marine Center The main shed at Spaulding Marine Center, open to the boatyard and Richardson Bay beyond. https://avelamer.com/blogs/our-journal/reefed-under-the-bridge-snug-by-angel-island 2026-09-18T07:00:05-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-reefed-sail-bridge-journal_wide_16680c4e-2af4-43c1-ba74-440d65fbf612.jpg?v=1789361325 Thirty-Five Knots at the Gate Sailing under the Golden Gate Bridge with a heavily reefed sail, San Francisco Bay. https://avelamer.com/blogs/our-journal/two-dock-lines-and-an-orchid 2026-10-18T21:20:48-07:00 weekly https://cdn.shopify.com/s/files/1/0661/4345/3267/articles/avelamer-boat-show-booth-view-journal_wide.jpg?v=1792383198 Two Dock Lines and an Orchid Looking out from the Avelamer booth at the Sausalito Boat Show toward the docks of Clipper Yacht Harbor on a bright morning.